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Understanding global cultures : metaphorical journeys through 29 nations, clusters of nations, continents, and diversity

Author: Martin J Gannon; Rajnandini Pillai
Publisher: Thousand Oaks, Calif. : SAGE, ©2010.
Edition/Format:   Print book : English : 4th edView all editions and formats
Summary:
From the Publisher: In Understanding Global Cultures, Fourth Edition, authors Martin J. Gannon and Rajnandini Pillai present the cultural metaphor as a method for understanding the cultural mindsets of individual nations, clusters of nations, and even continents. The fully updated Fourth Edition continues to emphasize that metaphors are guidelines to help outsiders quickly understand what members of a culture  Read more...
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Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Martin J Gannon; Rajnandini Pillai
ISBN: 9781412957892 1412957893
OCLC Number: 273824755
Description: xx, 634 pages : illustrations ; 26 cm
Contents: Preface: Understanding cultures in depth --
Acknowledgments --
Part 1: Introduction --
1: Understanding cultural metaphors --
Constructing cultural metaphors --
Reading and using this book --
When culture does, and does not, matter --
Part 2: Authority Ranking Cultures --
2: Thai kingdom --
Loose vertical hierarchy --
Freedom and equality --
Thai smile --
3: Japanese garden --
Wa and Shikata --
Seishin training --
Combining droplets or energies --
4: Bedouin jewelry and Saudi Arabia --
Bold form --
Handcrafted appearance --
Traditional design --
Female ownership --
5: Turkish coffeehouse --
Islam and secularity --
Recreation, communication, and community integration --
Male domain --
Modest environment --
Life outside the coffeehouse --
6: Brazilian samba --
Small-step circularity --
Physical touch --
Undulation --
Spontaneous escape --
Paradox of dancers --
7: Polish village church --
Central place of the Catholic church --
Partitioning and Polish identity --
Survivor transition --
8: Kimchi and Korea --
60th birthday --
Strangers by day, lovers by night --
Kimchi's public role --
Irish of Asia --
Part 3: Scandinavian Egalitarian Cultures --
9: Swedish stuga --
Love of untrammeled nature and tradition --
Individualism through self-development --
Equality --
10: Finnish sauna --
From survival in nature to political and economic success --
Sauna: a secular "holy" place of equality --
Communication: comfort with quietude --
11: Danish Christmas luncheon --
Interdependent individualism --
Geographic ambivalence --
Coziness --
Part 4: Other Egalitarian Cultures --
12: German symphony --
Diversity of the musical instruments --
Positional arrangements of the musicians --
Conductors and leaders --
Precision and synchronicity --
Unfinished symphony --
13: Irish conversations --
Intersection of Gaelic and English --
Prayer as conservation --
Free-flowing conservation-Irish hospitality --
Places of conversations-Irish friends and families --
Ending a conservation --
14: Canadian backpack and flag --
Egalitarianism and outlook --
Canadian mosaic --
Canadians as non-U S Americans --
15: French wine --
Pureness --
Classification --
Composition --
Suitability --
Maturation process --
Changing portrait --
Part 5: Market Pricing Cultures --
16: American football --
Tailgate party --
Pre-game and halftime entertainment --
Strategy and war --
Selection, the training camp, and complex plays/the playbook --
Individual specialized achievement within the team structure --
Aggression, high risks, and unpredictable outcomes --
Huddling --
Church of football and celebrating perfection --
17: Traditional British house --
History, politics, economics-laying the foundations --
Growing up British-building the house --
Being British-living in the house --
Part 6: Cleft National Cultures --
18: Malaysian balik kampung --
Returning to nearby roots --
Authority ranking --
Reinforcing common values --
19: Nigerian marketplace --
Diversity --
Social dynamism --
Balancing tradition and change --
20: Israeli Kibbutzim and Moshavim --
Explicit values --
Size and behavioral outcomes --
Traumas, worldview, and personality --
21: Italian opera --
Overture --
Pageantry and spectacle --
Voice --
Externalization --
Chorus and soloists --
22: Belgian lace --
Land of contrasts --
Control --
Cooperation and harmony --
Part 7: Torn National Cultures --
23: Mexican fiesta --
Primary focus on people --
Emphasis on religion --
Experiencing the present --
Freedom within the social order --
24: Russian ballet --
Echelons of the ballet --
Drama and realism --
Russian soul. Part 8: Base Culture And Its Diffusion Across Borders (Clusters Of Nations): The Example Of China --
25: China's Great Wall and cross-cultural paradox --
Great Wall: long, tortuous, and complex history --
Confucianism and Taoism --
SunTzu, and the marketplace --
26: Chinese family altar --
Roundness --
Harmony --
Fluidity --
27: Singapore hawker centers --
Ethnic diversity but unity --
Efficiency --
Power of women --
Safety --
Synthesizing traditional and new values --
Part 6: India, Shiva, And Diversity --
28: India: the dance of Shiva --
Cyclical Hindu philosophy --
Cycle of life --
Family cycle --
Cycle of social interaction --
Work and recreation (rejuvenation) cycle --
29: India: a kaleidoscope of diversity --
Kaleidoscope of religions and cultural celebrations --
Images of festivals and feasts --
Cell phones, call centers, and curriculum --
Changing image of cricket --
Part 10: Same Metaphor, Different Meanings --
30: Spanish bullfight --
Cuadrillas --
Sol y sombra --
Pompous entrance parade --
Audience involvement --
Ritual of the bullfight --
31: Portuguese bullfight --
Pride in traditions --
Stratification amid unity --
Artistry and human gore --
Profitless bravery --
Part 11: Perspectives On Continents --
32: Australian outdoor recreational activities --
Capturing the imagination --
New realities: beyond stereotypes --
Equality matching among the tall poppies --
33: Sub-Saharan African bush taxi --
Short history of Africa --
African time orientation and fatalism --
Communalism and community sharing --
Hierarchy in African society: seating arrangements in the bush taxi --
Part 12: What We've Learned --
34: Integrative summary --
Perspectives on culture --
Cultures and institutions --
Additional factors --
Beyond ethic and national cultures --
References --
Index --
About the author.
Responsibility: Martin J. Gannon, Rajnandini Pillai.

Abstract:

With a companion site for instructors which includes exercises, applications, discussion questions, suggested syllabi, slides and more, the Fourth Edition offers unrivalled coverage foro helping  Read more...

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"Excellent for understanding culture. This is an essential guide." -- Paulo Goelzer 20090806 "Gannon and his associates have written a delightful, must-read book for people who work across cultures. Read more...

 
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