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Understanding media : the extensions of man

Author: Marshall McLuhan
Publisher: Cambridge, Mass. u.a. : MIT Press, 1994.
Edition/Format:   Print book : English : 1. MIT Press edView all editions and formats
Database:WorldCat
Summary:

Terms and phrases such as "the global village" and "the medium is the message" are now part of the lexicon, and McLuhan's theories continue to challenge our sensibilities and our assumptions about  Read more...

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Document Type: Book
All Authors / Contributors: Marshall McLuhan
ISBN: 0262631598 9780262631594
OCLC Number: 243805695
Description: XXIII, 365 S.
Responsibility: Marshall McLuhan.
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...the most brilliant marketing mind of all belonged to Marshall McLuhan. Understanding Media is a timeless analysis of how language, speech and technology shape human behavior in the era of mass Read more...

 
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