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Understanding Michael Porter : the essential guide to competition and strategy

Author: Joan Magretta; Erik Synnestvedt
Publisher: [New York] : Gildan Audio, 2011.
Series: Your coach in a box.
Edition/Format:   Audiobook on CD : CD audio : English : UnabridgedView all editions and formats
Database:WorldCat
Summary:
Michael Porter's frameworks are the foundation for achieving and sustaining competitive success. Many managers misunderstand and misuse his concepts. Here Magretta uses her wide business experience to translate Porter's powerful insights into practice and to correct the most common misconceptions about them.
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Genre/Form: Audiobooks
Named Person: Michael E Porter; Michael E Porter
Material Type: Audio book, etc.
Document Type: Sound Recording
All Authors / Contributors: Joan Magretta; Erik Synnestvedt
ISBN: 9781596597655 1596597658
OCLC Number: 712113885
Notes: Title from container.
Compact discs.
Performer(s): Read by Erik Synnestvedt.
Description: 5 sound discs (ca. 6 hr.) : digital ; 4 3/4 in.
Series Title: Your coach in a box.
Responsibility: Joan Magretta.

Abstract:

Michael Porter's frameworks are the foundation for achieving and sustaining competitive success. Many managers misunderstand and misuse his concepts. Here Magretta uses her wide business experience to translate Porter's powerful insights into practice and to correct the most common misconceptions about them.

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