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Unleashing the ideavirus : stop marketing at people! turn your ideas into epidemics by helping your customers do the marketing for you

Author: Seth Godin
Publisher: New York : Hyperion, [2001] ©2001
Edition/Format:   eBook : Document : English : First editionView all editions and formats
Database:WorldCat
Summary:
Explains how to launch big concepts that become very popular across large audiences, emphasizing the power of Internet marketing.
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Genre/Form: Electronic books
Additional Physical Format: Print version:
Godin, Seth.
Unleashing the ideavirus.
(DLC) 2001024492
(OCoLC)46660612
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Seth Godin
ISBN: 9780316331920 0316331929 0786870486 9780786870486
OCLC Number: 881627854
Notes: Includes index.
Description: 1 online resource (234 pages) : illustrations
Responsibility: by Seth Godin ; with a foreword by Malcolm Gladwell.
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Abstract:

Explains how to launch big concepts that become very popular across large audiences, emphasizing the power of Internet marketing.

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