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The Uses of mass communications : current perspectives on gratifications research

Author: Jay G Blumler; Elihu Katz
Publisher: Beverly Hills : Sage Publications, ©1974.
Series: Sage annual reviews of communication research, v. 3.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:

The culmination of a decade of fruitful research on a new way of looking at mass communication effects, one that links the uses and gratifications approach with content analysis, audience research,  Read more...

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Additional Physical Format: Online version:
Uses of mass communications.
Beverly Hills : Sage Publications, ©1974
(OCoLC)647074049
Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Jay G Blumler; Elihu Katz
ISBN: 0803903405 9780803903401 0803904940 9780803904941
OCLC Number: 1363444
Description: 318 pages : illustrations ; 23 cm.
Contents: Part I: Preliminary overview --
Utilization of mass communication by the individual / Elihu Katz, Jay G. Blumler and Michael Gurevitch --
Part II: Empirical studies --
Social integration and mass media use among adolescents: a case study / John W.C. Johnstone --
Media functions in wartime: the Israel home front in October 1973 / Tsiyona Peled and Elihu Katz --
Gratifications of television viewing and their correlates for British children / Bradley S. Greenberg --
Displacement effects of television and the child's functional orientation to media / J.R. Brown, J.K. Cramond and R.J. Wilde --
Adolescents and family planning information: an exploration of audience needs and media effects / F. Gerald Kline, Peter V. Miller and Andrew J. Morrison --
Testing the validity of gratification measures through political effects analysis / Jack M. McLeod and Lee B. Becker --
Part III: Analytical perspectives --
Psychological motives and communication gratification / William J. McGuire --
Functional analysis and mass communication revisited / Charles R. Wright --
Television as a functional alternative to traditional sources of need satisfaction / Jean Cazeneuve --
Popular culture and uses and gratifications: notes toward an accommodation / James W. Carey and Albert L. Kreiling --
Uses and gratifications research: a critique and a sociological alternative / Philip Elliott --
Use and gratifications: a paradigm outlines / Karl Erik Rosengren --
Explaining audience behavior: three approaches considered / Denise McQuail and Michael Gurevitch --
Some policy implications of the uses and gratifications paradigm / Harold Mendelsohn.
Series Title: Sage annual reviews of communication research, v. 3.
Responsibility: Jay G. Blumler and Elihu Katz, editors.
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