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| Genre/Form: | Biography |
|---|---|
| Named Person: | Brenda Laurel |
| Material Type: | Biography |
| Document Type: | Book |
| All Authors / Contributors: |
Brenda Laurel |
| ISBN: | 0262621533 9780262621533 0262122448 9780262122443 |
| OCLC Number: | 48165030 |
| Description: | 116 p. : ill. ; 20 cm. |
| Series Title: | Mediawork. |
| Responsibility: | Brenda Laurel. |
Abstract:
"A heady hybrid of critical thinking, personal narrative, and economic analysis, Utopian Entrepreneur is a field manual for those who want to do socially positive work in the context of business. One of the few Silicon Valley veterans who participated in all four of the major computer tech bubbles - games, multimedia, virtual reality, and dot-coms - Brenda Laurel is known for injecting humanistic values into computer-based media." "Laurel interweaves her ideas on how to conduct socially progressive business with the saga of her experiences with the Interval Research Corporation and as the founder of the pioneering girls' software company Purple Moon."--BOOK JACKET.
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Related Subjects:(13)
- Entrepreneurship -- United States.
- Corporations -- Moral and ethical aspects -- United States.
- Social responsibility of business -- United States.
- Children's software -- United States.
- Computer software industry -- United States.
- Laurel, Brenda.
- Businesswomen -- United States -- Biography.
- Purple Moon Media (Firm) -- History.
- Interval Research Corporation -- History.
- Computerspelen.
- Sociale verandering.
- Meisjes.
- Sekserol.
User lists with this item (2)
- entrepeneur(6 items)
by ecauichz updated 2009-06-26
- Media Design books I own(7 items)
by latsami updated 2008-11-14
