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The Vignelli canon

Author: Massimo Vignelli
Publisher: Baden : Lars Müller ; London : Springer [distributor], ©2010.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
The famous Italian designer Massimo Vignelli allows us a glimpse of his understanding of good design in this book, its rules and criteria. He uses numerous examples to convey applications in practice - from product design via signaletics and graphic design to Corporate Design. By doing this he is making an important manual available to young designers that in its clarity both in terms of subject matter and visually  Read more...
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Named Person: Massimo Vignelli; Massimo Vignelli; Massimo Vignelli; Massimo Vignelli
Document Type: Book
All Authors / Contributors: Massimo Vignelli
ISBN: 9783037782255 3037782250
OCLC Number: 630456781
Description: 110 pages : illustrations (chiefly color) ; 22 cm
Contents: Part one. The intangibles. Semantics ; Syntactics ; Pragmatics ; Discipline ; Appropriateness ; Ambiguity ; History, theory and criticism ; Modernism ; Design is one ; Visual power ; Intellectual elegance ; Timelessness ; Responsibility ; Equity ; Light ; Arbitrariness ; Context ; Influences ; Marketing --
Part two. The tangibles. Grids, margins, columns and modules ; A company letterhead ; Grids for books ; Typefaces: the basic ones ; Flush left, centered, justified ; Type size relationship ; Rules ; Contrasting type sizes ; Scale ; Texture ; Color ; Layouts ; Sequence ; Binding ; Identity and diversity ; White space ; Collection of experiences ; Conclusion.
Responsibility: Massimo Vignelli.

Abstract:

Manual for young designers. Essential principles and rules for good design. Designed by Massimo Vignelli.  Read more...

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