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The Wall Street journal on marketing

Author: Ronald Alsop; Bill Abrams
Publisher: Homewood, Ill. : Dow Jones-Irwin, ©1986.
Edition/Format:   Print book : EnglishView all editions and formats
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Additional Physical Format: Online version:
Alsop, Ronald.
Wall Street journal on marketing.
Homewood, Ill. : Dow Jones-Irwin, ©1986
(OCoLC)646965299
Document Type: Book
All Authors / Contributors: Ronald Alsop; Bill Abrams
ISBN: 0870948962 9780870948961 0452259886 9780452259881
OCLC Number: 14289283
Notes: A collection of the Wall Street journal's weekly columns on marketing, written by the authors 1980-1986.
Description: x, 294 pages : illustrations ; 24 cm
Other Titles: Wall Street journal.
Responsibility: Ronald Alsop, Bill Abrams.

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