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Was Marken erfolgreich macht : Neuropsychologie in der Markenführung

Author: Christian Scheier; Dirk Held
Publisher: München : Haufe Verlag GmbH et Co. KG, 2009.
Series: Wirtschaftssachbuch
Edition/Format:   Computer file : German : 2. AuflView all editions and formats
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Material Type: Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Christian Scheier; Dirk Held
ISBN: 9783448093971 3448093971
OCLC Number: 874201164
Description: 1 online resource.
Series Title: Wirtschaftssachbuch
Responsibility: Christian Scheier.

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