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Waste is food

Autor: Rob van Hattum; VPRO (Television station: Netherlands); Marcom Projects.
Editora: Eight Mile Plains, Qld. : Marcom Projects [distributor], 2007.
Edição/Formato   Vídeo em DVD : Sistema de transmissão em cor PAL : InglêsVer todas as edições e formatos
Base de Dados:WorldCat
Resumo:
American "green" architect, William McDonough and German "green" chemist, Michael Braungart teamed up to realise the Waste = food principle in man-made products, believing that all products must be completely biodegradable in the biosphere and serve as food for the natural organisms there, and that all non-degradable material must be able to be used as high-quality raw material for new products in the techno-sphere.  Ler mais...
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Detalhes

Gênero/Forma: Case studies
Pessoa Denominada: William McDonough; Michael Braungart; Michael Braungart; William McDonough
Tipo de Material: Gravação de vídeo
Tipo de Documento: Material visual
Todos os Autores / Contribuintes: Rob van Hattum; VPRO (Television station: Netherlands); Marcom Projects.
Número OCLC: 271158928
Notas: "6SBWIF"
Descrição: 1 videodisc (49 min.) : sd., col. ; 4 3/4 in.
Detalhes: DVD. PAL ; Region 4.
Outros Títulos: Waste =
Waste equals food.
Responsabilidade: director, Rob van Hattum.

Resumo:

American "green" architect, William McDonough and German "green" chemist, Michael Braungart teamed up to realise the Waste = food principle in man-made products, believing that all products must be completely biodegradable in the biosphere and serve as food for the natural organisms there, and that all non-degradable material must be able to be used as high-quality raw material for new products in the techno-sphere. They introduced their ideas to NIKE, the Ford Motor Company, and China. They helped Ford transform their heavily polluted manufacturing sites into green areas that are safe enough for children to play in. Due to their encouragement, NIKE has designed toxin-free running shoes that can be completely recycled. McDonough and Braungart were also invited to China to develop China's first ecologically sustainable model village.

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