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Web 2.0 and beyond : understanding the new online business models, trends, and technologies

Author: Tom Funk
Publisher: Westport, Conn. : Praeger Publishers, ©2008.
Edition/Format:   Book : EnglishView all editions and formats
Database:WorldCat
Summary:

Presents ideas for businesses to quickly and affordably deploy Web 2.0 best practices to gain customers and maximize profits. This book demonstrates what makes a successful Web 2.0 company,  Read more...

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Document Type: Book
All Authors / Contributors: Tom Funk
ISBN: 9780313351877 0313351872
OCLC Number: 374615798
Description: p. cm.
Contents: Introduction : what is Web 2.0 and how will it change my business? --
Power to the people --
Pull media, not push --
The Web as platform : the network is the computer --
Case studies : rapidly changing online landscapes --
Successful online business models for Web 2.0 and beyond --
Ten things you should do to make your business more "Web 2.0" --
The dark side : how the latest developments in cyber crime can ruin your day--or business --
Web 3.0 : what does the future hold?
Responsibility: Tom Funk.

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"Funk outlines the latest emerging technologies on the Web, and offers readers the Ten Things You Should Do to Make Your Business More Web 2.0. This highly accessible guide provides the latest Read more...

 
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