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Document Type: | Book |
---|---|
All Authors / Contributors: |
Tabatha Farney; Nina McHale; Library and Information Technology Association (U.S.) |
ISBN: | 9781555708979 1555708978 9781555709549 1555709540 9781555709556 1555709559 9781555709563 1555709567 |
OCLC Number: | 823014044 |
Description: | x, 224 pages : illustrations ; 23 cm. |
Contents: | Understanding Web analytics for libraries -- Talking the talk : Web analytics terms and definitions -- Selecting and evaluating a Web analytics tool -- Creating customized Web analytics reports for libraries -- Action-oriented analytics : turning data into decisions -- Communicating website usage within your library -- Mobile analytics in libraries -- The right tools for the job : using analytics to drive design / Joelle Pitts and Tara L. Coleman -- Using Web analytics tools to revise a humanities library website / Harriett E. Green, Jordan Ruud, and Andrew Walsh -- Web analytics applied to online catalog usage at the University of Denver / Christopher C. Brown -- Optimizing open-source Web analytics tools for increased security of Wordpress and Drupal / Junior Tidal -- Appendix A. Glossary of Web analytics terms -- Appendix B. Web analytics tool profiles -- Appendix C. Bibliography and suggested resources. |
Series Title: | LITA guides. |
Responsibility: | Tabatha Farney and Nina McHale. |
Abstract:
Farney and McHale address the distinctive needs of libraries' educational mission with specific advice on how to use web analytics in a library setting.
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