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Welfare gains from advertising : the problem of regulation

Author: Dean A Worcester; Ronald Nesse
Publisher: Washington : American Enterprise Institute for Public Policy Research, ©1978.
Series: Studies in government regulation.; AEI studies, 188.
Edition/Format:   Print book : EnglishView all editions and formats
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Additional Physical Format: Online version:
Worcester, Dean Amory.
Welfare gains from advertising.
Washington : American Enterprise Institute for Public Policy Research, ©1978
(OCoLC)655012754
Document Type: Book
All Authors / Contributors: Dean A Worcester; Ronald Nesse
ISBN: 0844732907 9780844732909
OCLC Number: 3844242
Description: 134 pages ; 23 cm.
Contents: Introduction --
Analysis of Statistical Calculations of Social Losses Attributable to Advertising --
Remedies Proposed to Regulate the Effects of Advertising on Market Structure --
Why Welfare Economics Misleads Policy --
Toward a Normative Economic Theory Suitable for Policy Choices.
Series Title: Studies in government regulation.; AEI studies, 188.
Responsibility: Dean A. Worcester, Jr., with Ronald Nesse.

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