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Der wertschöpfungsbeitrag von corporate publishing : effekte formaler und inhaltlicher gestaltungsmerkmale von kundenmagazinen

Author: Florian Haumer
Publisher: Wiesbaden : Springer VS, 2013.
Edition/Format:   eBook : Document : GermanView all editions and formats
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Genre/Form: Electronic books
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Florian Haumer
ISBN: 9783658022419 3658022418
OCLC Number: 846948322
Description: 1 online resource (211 pages :) : illustrations
Responsibility: Florian Haumer ; mit einem geleitwort von Wolfgang Donsbach.

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