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What is graphic design for?

Author: Alice Twemlow
Publisher: Mies, Switzerland ; Hove, UK : RotoVision SA, ©2006.
Series: Essential design handbooks.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
"In the 21st century, graphic designers throughout the world are facing tough but exciting challenges: new technologies, new ways for clients to interact with customers, and an audience that is increasingly literate when it comes to design, global influences, and cultures. This book starts by exploring the issues that shape design today : sustainability, ethics, technology, theory, and developments in other fields  Read more...
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Genre/Form: Beispielsammlung
Additional Physical Format: Online version:
Twemlow, Alice.
What is graphic design for?
Mies, Switzerland ; Hove, UK : RotoVision SA, ©2006
(OCoLC)1019685873
Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Alice Twemlow
ISBN: 294036107X 9782940361076
OCLC Number: 70218112
Notes: Cover title.
Description: 256 pages : illustrations (chiefly color) ; 23 cm.
Contents: Issues --
Anatomy --
Portfolios (Kerr/Noble, Vince Frost, COMA, deValence, Martin Woodtli, Clarissa Tossin, Radovan Jenko, Barbara says, Base, ORG, Wieden+Kennedy, LUST, Frédéric Teschner, Open, John Morgan) --
Etcetera.
Series Title: Essential design handbooks.
Responsibility: Alice Twemlow.

Abstract:

"In the 21st century, graphic designers throughout the world are facing tough but exciting challenges: new technologies, new ways for clients to interact with customers, and an audience that is increasingly literate when it comes to design, global influences, and cultures. This book starts by exploring the issues that shape design today : sustainability, ethics, technology, theory, and developments in other fields that impact globally on local cultures. [This book] breaks the discipline down into its elements. The book examines traditional practices such as typography, signage, advertising, and book design, as well as more recent developments including VJing, games design, software design, and interactive design. There is no single ideal for how a designer should be: a designer can practice along or be part of a large group ; a designer can also write, edit, curate, take photographs, design typefaces, and be an entrepreneur. This book concludes with a showcase of the work of cutting-edge designers from many parts of the world."--Page 4 of cover.

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