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What will they franchise next? : the story of Jim's Group

Author: Jim Penman
Publisher: Bayswater, Vic. : Jim's Corp, ©2003.
Edition/Format:   Print book : Biography : EnglishView all editions and formats
Summary:
"It takes issue with much of the conventional wisdom in business thinking, such as the central role of marketing, the need for secrecy and the focus on price. Instead, it stresses the importance of personal values in driving success"--Page 4 of cover.
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Material Type: Biography
Document Type: Book
All Authors / Contributors: Jim Penman
ISBN: 0975113208 9780975113202
OCLC Number: 156352608
Description: 177 pages ; 22 cm
Responsibility: by Jim Penman.

Abstract:

"It takes issue with much of the conventional wisdom in business thinking, such as the central role of marketing, the need for secrecy and the focus on price. Instead, it stresses the importance of personal values in driving success"--Page 4 of cover.

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