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Who will your customers be?

Author: Robert H Grasley; Beacon Films.; Soma Film Producers.
Publisher: Norwood, Mass. : Beacon Films, 1983.
Series: Starting a business series., no. 5.
Edition/Format:   VHS video : VHS tape   Visual material : EnglishView all editions and formats
Database:WorldCat
Summary:
Explores what information is needed in order to define the needs and wants of a target market. Outlines how market research can turn the new business venture from a gamble to a calculated risk, using inexpensive, commonsense methods.
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Material Type: Videorecording
Document Type: Visual material
All Authors / Contributors: Robert H Grasley; Beacon Films.; Soma Film Producers.
OCLC Number: 11208290
Notes: Leader's guide is designed to be used with other programs in the series.
"8267CP."
Performer(s): Bob Grasley.
Target Audience: Sr. High-Adult.
Description: 1 videocassette (18 min.) : sd., col. ; 1/2 in. + 1 leader's guide.
Details: VHS.
Series Title: Starting a business series., no. 5.
Responsibility: Beacon Films ; a program by Soma Film Producers.

Abstract:

Explores what information is needed in order to define the needs and wants of a target market. Outlines how market research can turn the new business venture from a gamble to a calculated risk, using inexpensive, commonsense methods.

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