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Why business people speak like idiots : a bullfighter's guide

Author: Brian Fugere; Chelsea Hardaway; Jon Warshawsky
Publisher: New York : Free Press, ©2005.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:

An entertaining, wickedly witty and eminently practical guide to cutting through the swamp of jargon-filled and often meaningless corporate-speak and learning to communicate effectively.

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Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Brian Fugere; Chelsea Hardaway; Jon Warshawsky
ISBN: 0743269098 9780743269094
OCLC Number: 57283809
Description: viii, 176 pages : illustrations ; 22 cm
Contents: The fog of business --
The smartest people use the dumbest words --
Size matters, but not how you think --
It depends on what the meaning of "is" is --
You've been templatized --
The power of imperfection --
Being funny is serious business --
Pick up the damn phone --
The non-sell sell --
Kick the happy-messenger habit --
Flop penance --
Sex, drugs, and rock 'n' roll business people --
Make your point by making theirs --
An actuary's guide to storytelling.
Responsibility: Brian Fugere, Chelsea Hardaway, Jon Warshawsky.
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"Why Business People Speak Like Idiots follows its own advice. It's blunt, lively and chocablock with personality." The Wall Street Journal, March 1, 2005 "There are two reasons why business people Read more...

 
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