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Author: Michael Eisner; Tony Schwartz
Publisher: New York : Random House, ©1998.
Edition/Format:   Book : Biography : English : 1st edView all editions and formats
Database:WorldCat
Summary:
Once an executive at ABC, president of Paramount Pictures, and now chairman of The Walt Disney Company for the past fourteen years, Eisner shares his personal and professional story, and describes the daily challenge of managing a creative company in a rapidly changing marketplace.
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Genre/Form: Biography
History
Additional Physical Format: Online version:
Eisner, Michael, 1942-
Work in progress.
New York : Random House, ©1998
(OCoLC)607089215
Named Person: Michael Eisner; Michael Eisner; Michael Eisner; Michael Eisner
Material Type: Biography
Document Type: Book
All Authors / Contributors: Michael Eisner; Tony Schwartz
ISBN: 0375500715 9780375500718
OCLC Number: 39919327
Notes: Includes index.
Description: xi, 450 pages ; 25 cm
Contents: Emergency--July 1994 --
Coming of age --
You can't fall off the floor --
The idea is everything --
Keys to the kingdom --
Big screen, small screen --
Animation --
Designing parks --
Broadening the brand --
Euro Disney --
Death in the family --
Disney's America --
Renewal --
Landing ABC --
Making it work --
Reinventing Disney (again) --
Cocooning and connecting.
Responsibility: Michael D. Eisner with Tony Schwartz.
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Abstract:

Once an executive at ABC, president of Paramount Pictures, and now chairman of The Walt Disney Company for the past fourteen years, Eisner shares his personal and professional story, and describes the daily challenge of managing a creative company in a rapidly changing marketplace.

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