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Writing effective e-mail

Author: Nancy Flynn; Tom Flynn; Sunday Times of London (Firm)
Publisher: London : Kogan Page, 2000.
Series: Creating success.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:

A guide to communicating by email for businesspeople. Writing Effective E-Mail takes the reader through the critical steps of creating email that has the right tone, avoiding pitfalls, and polishing  Read more...

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Document Type: Book
All Authors / Contributors: Nancy Flynn; Tom Flynn; Sunday Times of London (Firm)
ISBN: 0749433264 9780749433260
OCLC Number: 47726262
Notes: Published in association with the Sunday Times.
Description: vii, 82 pages ; 22 cm.
Contents: Part 1 Before you write your e-mail message: When should you use e-mail?; Writing for international audiences; Addressing your e-mail message. Part 2 Composing your e-mail message: Writing a subject line with real oomph; Incorporating a salutation and signature; Grabbing the reader's attention - the lead; Sample leads.weak and strong; Using the inverted pyramid; Organising documents chronologically; Getting started in three easy steps. Part 3 Keys to effective e-mail; Editing your on-screen writing; Power or paste?; Using the active voice; Selecting the right tone; Eliminating sexist language; Extinguishing flames. Part 4 Eliminating mechanical errors; Using commas correctly; More punctuation tips; Spelling counts!; Punctuating with smileys and shorthand. Part 5 Formatting your document: Resisting the urge to use capital or lowercase letters; Creating emphasis with bullets and numbers; Acknowledging software limitations; Emphasizing electronic text. Part 6 Managing and organising your email: Avoiding inbox clutter; Battling electronic viruses; On a diet?; Avoid spam; Glossary of writing and e-mail terms.
Series Title: Creating success.
Responsibility: Nancy Flynn & Tom Flynn.

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