skip to content
YouTube and video marketing : an hour a day Preview this item
ClosePreview this item
Checking...

YouTube and video marketing : an hour a day

Author: Greg Jarboe
Publisher: Indianapolis, Ind. : Wiley Pub., ©2009.
Series: Serious skills.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
This guide focuses on practical, how-to advice for understanding video marketing tactics, developing a strategy, implementing the campaign and then measuring the results. It also covers keyword strategies and video optimisation, distribution and promotion strategies to other sites and blogs.
Rating:

(not yet rated) 0 with reviews - Be the first.

Subjects
More like this

Find a copy in the library

&AllPage.SpinnerRetrieving; Finding libraries that hold this item...

Details

Genre/Form: Internet videos
Document Type: Book
All Authors / Contributors: Greg Jarboe
ISBN: 9780470459690 0470459697
OCLC Number: 303075275
Notes: Includes index.
Description: xxx, 474 pages : illustrations ; 24 cm.
Contents: A short history of youtube --
The online video market --
Month 1: map out your video marketing strategy --
Month 2: optimize your video --
Month 3: create viral video content --
Month 4: create a channel --
Month 5: engage the youtube community --
Month 6: Learn video production --
Month 7: Become a youtube partner and video advertiser --
Month 8: trust but verify youtube insight --
Measure outcomes vs. outputs --
Mysteries of online video revealed.
Series Title: Serious skills.
Responsibility: Greg Jarboe.

Abstract:

A complete, task-based guide to developing, implementing, and tracking a video marketing strategy Online video marketing is crucial in today's marketplace. This guide teaches you proven, practical  Read more...

Reviews

User-contributed reviews
Retrieving GoodReads reviews...
Retrieving DOGObooks reviews...

Tags

Be the first.
Confirm this request

You may have already requested this item. Please select Ok if you would like to proceed with this request anyway.

Linked Data


Primary Entity

<http://www.worldcat.org/oclc/303075275> # YouTube and video marketing : an hour a day
    a schema:CreativeWork, schema:Book ;
   library:oclcnum "303075275" ;
   library:placeOfPublication <http://id.loc.gov/vocabulary/countries/inu> ;
   library:placeOfPublication <http://experiment.worldcat.org/entity/work/data/836238636#Place/indianapolis_ind> ; # Indianapolis, Ind.
   schema:about <http://id.worldcat.org/fast/977220> ; # Internet advertising
   schema:about <http://experiment.worldcat.org/entity/work/data/836238636#Topic/online_marketing> ; # Online-Marketing
   schema:about <http://id.worldcat.org/fast/977272> ; # Internet marketing
   schema:about <http://experiment.worldcat.org/entity/work/data/836238636#Topic/telemarketing> ; # Telemarketing
   schema:about <http://experiment.worldcat.org/entity/work/data/836238636#Topic/online_werbung> ; # Online-Werbung
   schema:about <http://experiment.worldcat.org/entity/work/data/836238636#CreativeWork/youtube_electronic_resource> ; # YouTube (Electronic resource)
   schema:about <http://id.worldcat.org/fast/1173279> ; # Webcasting
   schema:about <http://dewey.info/class/658.872/e22/> ;
   schema:about <http://experiment.worldcat.org/entity/work/data/836238636#Topic/youtube> ; # YouTube
   schema:about <http://experiment.worldcat.org/entity/work/data/836238636#Topic/marketing> ; # Marketing
   schema:about <http://id.worldcat.org/fast/1742417> ; # Internet videos
   schema:about <http://experiment.worldcat.org/entity/work/data/836238636#Topic/marknadsforing_via_internet> ; # Marknadsföring via Internet
   schema:about <http://experiment.worldcat.org/entity/work/data/836238636#Topic/audiovisuelle_medien> ; # Audiovisuelle Medien
   schema:about <http://id.worldcat.org/fast/1796568> ; # YouTube (Electronic resource)
   schema:about <http://experiment.worldcat.org/entity/work/data/836238636#Topic/webbutsandning> ; # Webbutsändning
   schema:about <http://experiment.worldcat.org/entity/work/data/836238636#Topic/video> ; # Video
   schema:about <http://experiment.worldcat.org/entity/work/data/836238636#Topic/internet> ; # Internet
   schema:about <http://experiment.worldcat.org/entity/work/data/836238636#Topic/videoclip> ; # Videoclip
   schema:bookFormat bgn:PrintBook ;
   schema:copyrightYear "2009" ;
   schema:creator <http://viaf.org/viaf/95667585> ; # Greg Jarboe
   schema:datePublished "2009" ;
   schema:description "This guide focuses on practical, how-to advice for understanding video marketing tactics, developing a strategy, implementing the campaign and then measuring the results. It also covers keyword strategies and video optimisation, distribution and promotion strategies to other sites and blogs."@en ;
   schema:description "A short history of youtube -- The online video market -- Month 1: map out your video marketing strategy -- Month 2: optimize your video -- Month 3: create viral video content -- Month 4: create a channel -- Month 5: engage the youtube community -- Month 6: Learn video production -- Month 7: Become a youtube partner and video advertiser -- Month 8: trust but verify youtube insight -- Measure outcomes vs. outputs -- Mysteries of online video revealed."@en ;
   schema:exampleOfWork <http://worldcat.org/entity/work/id/836238636> ;
   schema:genre "Internet videos"@en ;
   schema:inLanguage "en" ;
   schema:isPartOf <http://experiment.worldcat.org/entity/work/data/836238636#Series/serious_skills> ; # Serious skills.
   schema:name "YouTube and video marketing : an hour a day"@en ;
   schema:productID "303075275" ;
   schema:publication <http://www.worldcat.org/title/-/oclc/303075275#PublicationEvent/indianapolis_ind_wiley_pub_2009> ;
   schema:publisher <http://experiment.worldcat.org/entity/work/data/836238636#Agent/wiley_pub> ; # Wiley Pub.
   schema:workExample <http://worldcat.org/isbn/9780470459690> ;
   umbel:isLike <http://bnb.data.bl.uk/id/resource/015-18115> ;
   wdrs:describedby <http://www.worldcat.org/title/-/oclc/303075275> ;
    .


Related Entities

<http://experiment.worldcat.org/entity/work/data/836238636#CreativeWork/youtube_electronic_resource> # YouTube (Electronic resource)
    a schema:CreativeWork ;
   schema:name "YouTube (Electronic resource)" ;
    .

<http://experiment.worldcat.org/entity/work/data/836238636#Place/indianapolis_ind> # Indianapolis, Ind.
    a schema:Place ;
   schema:name "Indianapolis, Ind." ;
    .

<http://experiment.worldcat.org/entity/work/data/836238636#Series/serious_skills> # Serious skills.
    a bgn:PublicationSeries ;
   schema:hasPart <http://www.worldcat.org/oclc/303075275> ; # YouTube and video marketing : an hour a day
   schema:name "Serious skills." ;
   schema:name "Serious skills" ;
    .

<http://experiment.worldcat.org/entity/work/data/836238636#Topic/audiovisuelle_medien> # Audiovisuelle Medien
    a schema:Intangible ;
   schema:name "Audiovisuelle Medien"@en ;
    .

<http://experiment.worldcat.org/entity/work/data/836238636#Topic/marknadsforing_via_internet> # Marknadsföring via Internet
    a schema:Intangible ;
   schema:name "Marknadsföring via Internet"@en ;
    .

<http://id.worldcat.org/fast/1173279> # Webcasting
    a schema:Intangible ;
   schema:name "Webcasting"@en ;
    .

<http://id.worldcat.org/fast/1742417> # Internet videos
    a schema:Intangible ;
   schema:name "Internet videos"@en ;
    .

<http://id.worldcat.org/fast/1796568> # YouTube (Electronic resource)
    a schema:CreativeWork ;
   schema:name "YouTube (Electronic resource)" ;
    .

<http://id.worldcat.org/fast/977220> # Internet advertising
    a schema:Intangible ;
   schema:name "Internet advertising"@en ;
    .

<http://id.worldcat.org/fast/977272> # Internet marketing
    a schema:Intangible ;
   schema:name "Internet marketing"@en ;
    .

<http://viaf.org/viaf/95667585> # Greg Jarboe
    a schema:Person ;
   schema:birthDate "1949" ;
   schema:familyName "Jarboe" ;
   schema:givenName "Greg" ;
   schema:name "Greg Jarboe" ;
    .

<http://worldcat.org/isbn/9780470459690>
    a schema:ProductModel ;
   schema:isbn "0470459697" ;
   schema:isbn "9780470459690" ;
    .


Content-negotiable representations

Close Window

Please sign in to WorldCat 

Don't have an account? You can easily create a free account.