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Wacker, Watts

Overview
Works: 25 works in 86 publications in 5 languages and 2,478 library holdings
Genres: Encyclopedias  Biography‡vDictionaries  History  Documentary films  Nonfiction films  Historical films  Directories  Case studies 
Roles: Author, Other
Classifications: HD30.27, 658.40355
Publication Timeline
Key
Publications about Watts Wacker
Publications by Watts Wacker
Most widely held works about Watts Wacker
 
Most widely held works by Watts Wacker
The 500-year delta : what happens after what comes next by Jim Taylor( Book )
14 editions published between 1997 and 1998 in English and held by 894 libraries worldwide
Jim Taylor and Watts Wacker provide tested strategies to help companies and individuals reset their course toward an unpredictable future, offering new models to accommodate the increasing chaos of everyday life. Here, too, is the path that will ensure safe passage from our own times to the soon-to-be-upon-us "Age of Possibility." The 500-Year Delta ultimately is about the shifts of perception needed to prosper in a future that is fundamentally, unrecognizably different
The visionary's handbook : nine paradoxes that will shape the future of your business by Watts Wacker( Book )
11 editions published between 2000 and 2001 in English and Chinese and held by 482 libraries worldwide
"Building upon the Age of Possibility first espoused in their The 500 - Year Delta, Watts Wacker and Jim Taylor now welcome readers to the Age of Uncertainty, where, because life has never been easier, it has never been more difficult." "Wacker and Taylor present a vision of the present and future that goes beyond all the chaos and complexity of our times. With a clear and firm grasp of their material, they proceed to chart a method for readers to create a personal course for the future." "The Visionary's Handbook captures the interlocking web of paradoxes that abound in everyday business life, and provides an essential map to help make the future work for every individual and every company in the challenging and uncertain times ahead."--Jacket
What's your story? : storytelling to move markets, audiences, people, and brands by Ryan Mathews( Book )
12 editions published between 2007 and 2009 in English and Turkish and held by 396 libraries worldwide
Legendary business thinkers Mathews and Wacker reveal how to craft an unforgettable story, create the back story that makes it believable, and make sure the story cuts through todays relentless bombardment of consumer messages and is heard, remembered, and acted on
The deviant's advantage : how fringe ideas create mass markets by Ryan Mathews( Book )
14 editions published between 2002 and 2003 in English and held by 375 libraries worldwide
"The Deviant's Advantage describes how deviance proceeds along a traceable trajectory from the Fringe, where it originates but has zero commercial potential; to the Edge, where word of mouth creates a limited audience; to the Realm of the Cool, where the buzz and market momentum really start to build; to the Next Big Thing, where demand is honed and intensifies; finally landing at Social Convention, the heart of the mass market."--Jacket
A freethinker's A-Z of the new world of business by Stuart Crainer( Book )
8 editions published between 1999 and 2000 in English and held by 62 libraries worldwide
[Administration (référence électronique)]
The 500-year delta : [what happens after what comes next] by Jim Taylor( Sound Recording )
1 edition published in 1997 in English and held by 24 libraries worldwide
Yuan jing di tu : gong si zhi li jiu da yao jing by Wa ke er( Book )
3 editions published between 2000 and 2002 in Chinese and held by 21 libraries worldwide
What happens after what comes next : surfing the 500 year delta by Jim Taylor( Book )
2 editions published in 2000 in English and held by 18 libraries worldwide
Futopia : ... oder das Globalisierungsparadies ; die Welt in 500 Tagen, Wochen, Monaten, Jahren by Watts Wacker( Book )
2 editions published in 1997 in German and held by 14 libraries worldwide
Bunte Hunde : mit abseitigen Ideen zum Erfolg by Ryan Mathews( Book )
2 editions published between 2003 and 2013 in German and English and held by 10 libraries worldwide
Don't consider yourself deviant' Well, that just may be a career breaker. Odds are the idea or product that will transform your business or industry tomorrow is out there right now, hiding in the shadows of the Fringe, raw, messy, untamed, and just waiting to be exploited. Trapping, taming, and marketing it is the key to burying your competition and staying ahead of your market. Deviance is nothing more than a marked separation from the norm and is the source of innovation, the kind of breakthrough thinking that creates new markets and tumbles traditional ones. Positive deviation is an inexhaustible font of new ideas, products, and services. It's the source of all creative thinking and dynamic new market development and ultimately the basis of all incremental profit. The Deviant's Advantage describes how deviance proceeds along a traceable trajectory from the Fringe, where it originates but has zero commercial potential; to the Edge, where word of mouth creates a limited audience; to the Realm of the Cool, where the buzz and market momentum really start to build; to the Next Big Thing, where demand is honed and intensifies; finally landing at Social Convention, the heart of the mass market. Ryan Mathews and Watts Wacker, two of America's most respected futurists, trace the "Path of the Devox" (the voice, spirit, or incarnation of deviant ideas, products, and individuals), using it as a way to explain how and why: * Christian fundamentalism morphed from college Bible studies to Republican party king-making * Reebok cares more about what's on the feet of kids in Detroit and Philadelphia than what the so-hip-it-hurts set is wearing in New York or on Rodeo Drive * Napster exploded from an idea germinating inside a sixteen-year-old to a movement with 60 million subscribers that very nearly destroyed the music industry * Hugh Hefner went from America's most public pornographer to a cultural icon with decidedly Puritan sensibilities Mathews and Wacker also look at what happens to formerly deviant products and ideas after they are replaced by the next wave from the Fringe'how they morph into ClichE (where their commercial potential may actually increase), become Icons or even Archetypes, or fade into Oblivion, and how you can profitably manage even a fading concept. Looking for the next big idea for your business' Then it's past time to quit staring at the Social Convention for inspiration and start scouring the Fringes of society. Tomorrow's breakthrough concept is lurking out there right now, in the mind of a deviant individual. Your choice is simple: find it and exploit it, or be buried by those who do. From the Hardcover edition
Kursbuch für Visionäre : so gestalten Sie die Zukunft Ihres Unternehmens mit intelligenten Strategien by Watts Wacker( Book )
1 edition published in 2001 in German and held by 9 libraries worldwide
Lo que se viene ... y después : profecías para la sociedad y las empresas del siglo XXI by Jim Taylor( Book )
2 editions published in 1998 in Spanish and held by 8 libraries worldwide
I have seen the future ( visu )
1 edition published in 2012 in English and held by 6 libraries worldwide
Looks at the 1939 World's Fair, held in New York City, which helped lift the spirits of Depression-era America while creating a new standard for consumer expectations
1939, I have seen the future ( visu )
1 edition published in 2010 in English and held by 2 libraries worldwide
Postulates that the economic crisis of 2009 really began in 1939 ... Film builds a conspiracy theory of how the auto, tire and oil industries united and pitched a willing American public on the idea of a future dependent on the motorcar. It reached a marketing peak at the 1939 New York World's Fair whose theme (from the General Motors exhibit) was the World of Tomorrow
The consumer agenda : food and our agricultural future by National Forum for Agriculture( Sound Recording )
1 edition published in 1994 in English and held by 1 library worldwide
Consumer behavior, looking backward to look forward by Watts Wacker( Sound Recording )
1 edition published in 1991 in English and held by 1 library worldwide
Branding strategies for success ( file )
1 edition published in 2012 in English and held by 0 libraries worldwide
Guai li yu guai li : bian chui gai nian chuang zao zhu liu shi chang by Ryan Mathews( file )
1 edition published in 2014 in Chinese and held by 0 libraries worldwide
A Freethinker's A-Z of the New World of Business (Capstone Business Catalog) by Stuart Crainer( file )
1 edition published in 2000 in Undetermined and held by 0 libraries worldwide
The Capstone business catalog a freethinker's A-Z of the new world of business by Stuart Crainer( file )
2 editions published in 2000 in English and held by 0 libraries worldwide
 
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Alternative Names
와커, 와츠
왜커, 와츠
왝커, 와츠
Languages
English (68)
Chinese (6)
German (4)
Spanish (2)
Turkish (1)
Covers
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