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諾頓 (Norton, David P., 1941-)

Works: 2 works in 4 publications in 1 language and 67 library holdings
Classifications: HD30.28, 658.4012
Publication Timeline
Publications about 諾頓
Publications by 諾頓
Most widely held works by 諾頓
Alignment : using the balanced scorecard to create corporate synergies by Robert S Kaplan( Book )
2 editions published between 2006 and 2013 in Chinese and held by 36 libraries worldwide
"The authors maintain that the responsibility for organizational alignment lies with corporate headquarters. They show how top executives can build a corporate-level strategy map and scorecard that graphically depict their company's "enterprise value proposition"--How the organization creates synergies from its business units - and use the revolutionary Balanced Scorecard management system to set, coordinate, and oversee implementation of high-level strategy."--Jacket
Strategy maps : converting intangible assets into tangible outcomes by Robert S Kaplan( Book )
2 editions published between 2004 and 2013 in Chinese and held by 31 libraries worldwide
Just as you can't manage what you can't measure, say Kaplan and Norton, you can't measure what you can't describe." "Providing the missing link between strategy formulation and implementation, Strategy Maps is a blueprint for describing, measuring, and aligning intangible assets for superior performance."--Jacket
Chinese (4)
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