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Soenen, Guillaume

Works: 2 works in 9 publications in 1 language and 30 library holdings
Genres: Case studies 
Roles: Editor
Classifications: HD58.7, 658
Publication Timeline
Publications about Guillaume Soenen
Publications by Guillaume Soenen
Most widely held works by Guillaume Soenen
Corporate and organizational identities integrating strategy, marketing, communication and organizational perspectives by Bertrand Moingeon( Book )
7 editions published in 2002 in English and held by 27 libraries worldwide
The aim of "Organizational Identities: An Integrative Perspective" is to further understanding about collective identities phenomena by bringing together contributions from various management disciplines. To this end, the editors have developed an integrative framework - the five-facet framework - that allows articulation of contributions from disciplines as diverse as strategic management, organization theory, marketing and communication. Sixteen scholars from Europe and the US have contributed nine chapters that explore various aspects of collective identities using the five-facet framework. The result is this volume which brings together contributions from various fields and integrates them into a single conceptual framework. The book should be useful both for academics and for practitioners. It includes a balance of theoretical and empirical chapters, and presents original empirical data drawn from field research in a variety of settings
Organizational identity in practice by Lin Lerpold( file )
2 editions published in 2012 in English and held by 3 libraries worldwide
Organizational Identity in Practice provides much-needed, in-depth studies on what happens when aspirations, claims and beliefs interact. Given the practical needs of managers and students, this exciting new text provides readers with more insight into what differences in these identity aspirations, claims and beliefs really mean and what we may expect to occur when these differences become visible and what the outcomes of these processes are likely to be.The diverse case studies illustrate how well-known firms have dealt with the broad issues of "who we are as an organization" and "what make
English (9)
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