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Enviropop : studies in environmental rhetoric and popular culture Preview this item
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Enviropop : studies in environmental rhetoric and popular culture

Author: Mark Meister; Phyllis M Japp
Publisher: Westport, Conn. : Praeger, 2002.
Edition/Format: Book : EnglishView all editions and formats
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Document Type: Book
All Authors / Contributors: Mark Meister; Phyllis M Japp
ISBN: 0275969282 9780275969288
OCLC Number: 48942890
Description: vi, 203 p. ; 25 cm.
Contents: Introduction: a rationale for studying environmental rhetoric and popular culture -- When Hallmark calls upon nature: images of nature in greeting cards -- Monopoly the National Parks Edition: reading neo-liberal simulacra -- Cultivating the agrarian myth in Hollywood films -- Prime-time subversion: the environmental rhetoric of The Simpsons -- Purification through simplification: nature, the good life, and consumer culture -- An analysis of the "tree-hugger" label -- From Loch Ness monsters to global warming: framing environmental risk in a supermarket tabloid -- A faint green sell: advertising and the natural world -- Environment as consumer icon in advertising fantasy -- Living above it all: the liminal fantasy of sport utility vehicle advertisements.
Responsibility: edited by Mark Meister and Phyllis M. Japp.

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