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E-mail Message: I thought you might be interested in this item at http://www.worldcat.org/oclc/70114431 Title: The entrepreneur's strategy guide : ten keys for achieving marketplace leadership and operational excellence Author: J Thomas Cannon Publisher: Westport, Conn. : Praeger, 2006. ISBN/ISSN: 0275989046 9780275989040 OCLC:70114431

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The entrepreneur's strategy guide : ten keys for achieving marketplace leadership and operational excellence

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The entrepreneur's strategy guide : ten keys for achieving marketplace leadership and operational excellence

Author:	J Thomas Cannon
Publisher:	Westport, Conn. : Praeger, 2006.
Edition/Format:	Book : EnglishView all editions and formats
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Material Type:	Internet resource
Document Type:	Book, Internet Resource
All Authors / Contributors:	J Thomas Cannon Find more information about:
ISBN:	0275989046 9780275989040
OCLC Number:	70114431
Description:	xv, 301 p. : ill. ; 25 cm.
Contents:	Introduction -- Part A. Consumers and competitors : your strategic foundations -- Key one : end-user benefits for growing niche markets -- Key two : Pricing that pleases two masters -- Key three : infotech-strengthened channels and supply chains -- Key four : a targeted and frugal sales and marketing mix -- Key five : customer services that generate repeat business -- Part B. Profit-producing managerial and operational strategies -- Key six : dynamic, "no-gaps" business planning -- Key seven : people power through teaming and empowerment -- Key eight : leveraged development, production, and outsourcing -- Key nine : problem solving and "do-your-own" turnarounds -- Key ten : linking growth strategies with profit plans.
Responsibility:	Tom Cannon.
More information:	Table of contents

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