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| Material Type: | Internet resource |
|---|---|
| Document Type: | Book, Internet Resource |
| All Authors / Contributors: |
K Dennis Chambers |
| ISBN: | 9780275994983 0275994988 |
| OCLC Number: | 167510093 |
| Description: | xiv, 184 p. : ill. ; 25 cm. |
| Contents: | Start from strength : what's in it for me? -- Capture the elusive readers : what's in it for them? -- Conquer the first draft : the easy part -- Edit for power : the hard part -- Prepare for success : develop a realistic marketing plan -- Demonstrate financial credibility : money still makes the world go 'round -- Gerry young -- Writing in the 21st century : a guide to today's new mechanics -- Raise the bar : what you are really proposing -- Tie the knot : why your proposal makes the prospect so nervous -- The art and science of persuasion : convince readers to see it your way -- Watch winners at work : a model proposal. |
| Series Title: | Entrepreneur's guide (Praeger) |
| Responsibility: | K. Dennis Chambers. |
| More information: |
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