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E-mail Message: I thought you might be interested in this item at http://www.worldcat.org/oclc/183179586 Title: What the nose knows : the science of scent in everyday life Author: Avery N Gilbert Publisher: New York : Crown Publishers, ©2008. ISBN/ISSN: 9781400082346 140008234X OCLC:183179586

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What the nose knows : the science of scent in everyday life

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What the nose knows : the science of scent in everyday life

Author:	Avery N Gilbert
Publisher:	New York : Crown Publishers, ©2008.
Edition/Format:	Book : English : 1st edView all editions and formats
Summary:	Everything about the sense of smell fascinates us, from its power to evoke memories to its ability to change our moods and influence our behavior. Yet because it is the least understood of the senses, myths abound. For example, contrary to popular belief, the human nose is almost as sensitive as the noses of many animals, including dogs; blind people do not have enhanced powers of smell; and perfumers excel at their Read more...
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Material Type:	Internet resource
Document Type:	Book, Internet Resource
All Authors / Contributors:	Avery N Gilbert Find more information about:
ISBN:	9781400082346 140008234X
OCLC Number:	183179586
Description:	xiii, 290 p. ; 24 cm.
Contents:	Odors in the mind : making sense of scents -- The molecules that matter : the key ingredients of nature's chemistry set -- Freaks, geeks, and prodigies : the wide range of olfactory ability -- The art of the sniff : how the brain edits what the nose detects -- A nose for the mouth : cooking, eating, and evolution -- The malevolence of malodor : when bad smells happen to good people -- The olfactory imagination : smell and creative genius -- Hollywood psychophysics : scent and cinema -- Zombies at the mall : leading consumers by the nose -- Recovered memories : Proust's soggy madeleine -- The smell museum : preserving odors from the past -- Our olfactory destiny : the future of smelling.
Responsibility:	Avery Gilbert.
More information:	Table of contents only

Abstract:

Everything about the sense of smell fascinates us, from its power to evoke memories to its ability to change our moods and influence our behavior. Yet because it is the least understood of the senses, myths abound. For example, contrary to popular belief, the human nose is almost as sensitive as the noses of many animals, including dogs; blind people do not have enhanced powers of smell; and perfumers excel at their jobs not because they have superior noses, but because they have perfected the art of thinking about scents. In this entertaining and enlightening journey through the world of aroma, olfaction expert Avery Gilbert illuminates the latest scientific discoveries and offers keen observations on modern culture.--From publisher description.

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