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  E-mail Message: I thought you might be interested in this item at http://www.worldcat.org/oclc/37864721 Title: The food industry wars : marketing triumphs and blunders Author: Ronald D Michman; Edward M Mazze Publisher: Westport, Conn. : Quorum, 1998. ISBN/ISSN: 1567201113 9781567201116 OCLC:37864721
  

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Subjects

• Food industry and trade -- United States.
• Food -- Marketing.
• Aliments -- Industrie et commerce -- États-Unis.
• View all subjects

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The food industry wars : marketing triumphs and blunders

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