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  E-mail Message: I thought you might be interested in this item at http://www.worldcat.org/oclc/49576717 Title: Marketing and management in the high-technology sector : strategies and tactics in the commercial airplane industry Author: Domenico Ferreri Publisher: Westport, Conn. : Praeger, 2003. ISBN/ISSN: 1567205240 9781567205244 OCLC:49576717
  

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Subjects

• Airplanes -- Marketing.
• Jet planes -- Marketing.
• Aerospace planes -- Marketing.
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Marketing and management in the high-technology sector : strategies and tactics in the commercial airplane industry

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