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Crash course in marketing for libraries
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Crash course in marketing for libraries

Author: Susan Webreck Alman
Publisher: Westport, Conn. : Libraries Unlimited, 2007.
Series: Crash course series (Westport, Conn.)
Edition/Format: Book : EnglishView all editions and formats
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Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Susan Webreck Alman
ISBN: 9781591584308 1591584302
OCLC Number: 123119565
Description: xi, 177 p. : ill. ; 28 cm.
Contents: The planning process for your marketing plan -- Develop a marketing plan -- Communicate to the community : using the media, newsletters, and annual reports to market the library -- Fund-raising.
Series Title: Crash course series (Westport, Conn.)
Responsibility: Susan Webreck Alman.
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