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Business plans for dummies
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Business plans for dummies

Author: Paul Tiffany; Steven Peterson
Publisher: Foster City, CA : IDG Books, ©1997.
Series: --For dummies
Edition/Format: Book : EnglishView all editions and formats
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Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Paul Tiffany; Steven Peterson
ISBN: 1568848684 : 9781568848686
OCLC Number: 37034822
Notes: Includes index.
Description: xxvi, 354 p. : ill. ; 23 cm.
Contents: Starting your business plan -- Charting the proper course -- Setting off in the right direction -- Checking out the business environment -- Taking a closer look as customers -- Dividing customers into groups -- Scoping out your competition -- Establishing your starting position -- Focusing on what you do best -- Figuring out financials -- Forecasting and budgeting -- Preparing for change -- Thinking strategically -- Managing more than one product -- Making your business plan work -- Learning from others: a sample business plan -- Ten questions to ask about your plan -- Top ten business-planning never-evers -- Ten of the best-planned organizations around.
Series Title: --For dummies
Responsibility: by Paul Tiffany and Steven Peterson ; foreword by John B. Schulze.
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