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Understanding media; the extensions of man,
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Understanding media; the extensions of man,

Author: Marshall McLuhan
Publisher: New York, McGraw-Hill [1964]
Edition/Format: Book : English : [1st ed.View all editions and formats
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Details

Document Type: Book
All Authors / Contributors: Marshall McLuhan
OCLC Number: 305387
Description: vii, 359 p. 22 cm.
Other Titles: Extensions of man.
Responsibility: by Marshall McLuhan.

Table of Contents:

by Eisenhower (WorldCat user on 2006-06-01)

(Part I) Introduction; Ch. 1: Medium Is the Message; Ch. 2: Media Hot and Cold; Ch. 3: Reversal of the Overheated Medium; Ch. 4: The Gadget Lover: Narcissus as Narcosis; Ch. 5: Hybrid Energy: Les Liaisons Dangereuses; Ch. 6: Media as Translators; Ch. 7: Challenge and Collapse: The Nemesis of Creativity
(Part II) Ch. 8: The Spoken Word: Flower of Evil; Ch. 9: The Written Word: An Eye for an Ear; Ch. 10: Roads and Paper Routes; Ch. 11: Number: Profile of the Crowd; Ch. 12: Clothing: Our Extended Skin; Ch. 13: Housing: New Look and New Outlook; Ch. 14: Money: The Poor Man's Credit Card; Ch. 15: Clocks: The Scent of Time; Ch. 16: The Print: How to Dig It; Ch. 17: Comics: Mad Vestibule to TV;

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