WorldCat Identities

Moore, Geoffrey A. 1946-

Overview
Works: 87 works in 378 publications in 9 languages and 6,171 library holdings
Genres: Abstracts  Manuscripts 
Roles: Author, Narrator, Author of introduction, Other
Publication Timeline
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Most widely held works about Geoffrey A Moore
 
Most widely held works by Geoffrey A Moore
Crossing the chasm : marketing and selling high-tech products to mainstream customers by Geoffrey A Moore( Book )

105 editions published between 1991 and 2015 in 7 languages and held by 1,772 WorldCat member libraries worldwide

Examines marketing strategies for high-tech products and why they differ from those in other industries
The gorilla game : an investor's guide to picking winners in high technology by Geoffrey A Moore( )

26 editions published between 1998 and 2014 in 3 languages and held by 1,371 WorldCat member libraries worldwide

A look at the world of high technology stocks, with tips on finding "gorilla" companies that have enough momentum to become potential market leaders and are poised to make large profits
Inside the tornado : marketing strategies from Silicon Valley's cutting edge by Geoffrey A Moore( Book )

20 editions published between 1995 and 2001 in English and Undetermined and held by 686 WorldCat member libraries worldwide

In his pioneering Crossing the Chasm, Geoffrey Moore introduced readers to a gap or chasm in the Technology Adoption Life Cycle that innovative products must cross to reach the lucrative mainstream market. From Internet subscriptions to cellular phones, Moore provided guidelines for getting new paradigms beyond early adopters and into mass markets. Now, in this fascinating sequel, Moore shows how to capitalize on the profit-rich niches and hypergrowth mass markets beyond the chasm. Continuing to chart the impact of the Technology Adoption Life Cycle, he explores its effects not just on marketing but on overall business planning, especially strategic partnerships, competitive advantage, positioning, and organizational leadership
Living on the fault line : managing for shareholder value in the age of the internet by Geoffrey A Moore( Book )

18 editions published between 2000 and 2014 in 3 languages and held by 674 WorldCat member libraries worldwide

An exploration of twenty-first century management paradigms argues that sensitivity to stock share price has become the single most important management lever
Dealing with Darwin : how great companies innovate at every phase of their evolution by Geoffrey A Moore( Book )

26 editions published between 2005 and 2014 in English and Chinese and held by 518 WorldCat member libraries worldwide

Demonstrates how companies can benefit from the scientific principles of natural selection, explaining how established businesses can successfully adapt to the challenges of such forces as deregulation, globalization, and e-commerce
Escape velocity : free your company's future from the pull of the past by Geoffrey A Moore( Book )

10 editions published in 2011 in English and held by 247 WorldCat member libraries worldwide

"From the world's leading high-tech strategist comes the definitive roadmap that helps companies large and small launch new businesses and new products in an ever more complex world"-
Inside the tornado : strategies for developing, leveraging, and surviving hypergrowth markets by Geoffrey A Moore( Book )

12 editions published between 2004 and 2014 in English and held by 125 WorldCat member libraries worldwide

In this, the second of Geoff Moore's classic three-part marketing series, Moore provides highly useful guidelines for moving products beyond early adopters and into the lucrative mainstream market. Updated for the HarperBusiness Essentials series with a new author's note. Once a product "crosses the chasm" it is faced with the "tornado," a make or break time period where mainstream customers determine whether the product takes off or falls flat. In Inside the Tornado, Moore details various marketing strategies that will teach marketers how reach these customers and how to take advantage of living inside the tornado in order to reap the benefits of mainstream adoption
Inside the tornado by Geoffrey A Moore( Book )

10 editions published between 1995 and 2005 in English and held by 83 WorldCat member libraries worldwide

This definitive work on high-tech marketing strategy, and the bestselling sequel to Crossing the Chasm, focuses on the make-or-break moment in a product life-cycle - the seizure of market leadership when demand outpaces supply
Zone to win : organizing to compete in an age of disruption by Geoffrey A Moore( )

4 editions published in 2015 in English and held by 58 WorldCat member libraries worldwide

"For any company, regardless of size or industry, ZONE TO WIN is the playbook for succeeding in today's disruptive, connected, fast-paced business world."--Marc Benioff, CEO, Salesforce "Once again Geoffrey Moore weighs in with a prescient examination of what it takes to win in today's competitive, disruptive business environment." --Satya Nadella, CEO, Microsoft "With this book, Geoffrey Moore continues to lead us all through ever-changing times ... His work has changed the game of changing the game!" --Gary Kovacs, CEO, AVG "ZONE TO WIN uses crystal-clear language to describe the management plays necessary to win in an ever-disrupting marketplace. Regardless of your level of management experience, you will find this book an invaluable tool for building long-term success for your business." --Lip-Bu Tan, President and CEO, Cadence Design Systems
The gorilla game by Geoffrey A Moore( Recording )

3 editions published in 1998 in English and held by 44 WorldCat member libraries worldwide

A guide to the dynamics behind the market for high-tech stocks, and the forces that catapult a very few companies to huge success
Long juan feng bao : xi gu de gao ke ji xing xiao ce lue by Zhen Sun( Book )

2 editions published between 1996 and 1999 in Chinese and held by 40 WorldCat member libraries worldwide

Old-economy.com : im Zeitalter des Internet Shareholder-Value maximieren by Geoffrey A Moore( Book )

4 editions published between 2001 and 2012 in German and held by 38 WorldCat member libraries worldwide

Wenn Sie dieses Buch zur Hand nehmen, interessiert Sie der Untertitel hof fentlich weitaus mehr als der Titel. In dies em Buch geht es urn Sharehol der-Value-orientiertes Management - eine Disziplin, die zwar allgemein anerkannt, aber bisher eher schlecht als recht beschrieben worden ist. Ins besondere solI eine Frage beantwortet werden, die jetzt zur Jahrhundert wende zahlreiche Fuhrungsgremien pausenlos beschaftigt: Was muss eine borsennotierte Aktiengesellschaft, die vor Beginn des Internet-Zeitalters bekannt geworden ist, jetzt, da das Internet uns im Nacken sitzt, uber ihre Aktienkurse wissen beziehungsweise dafur tun? Die Antwort scheint auf der Hand zu liegen: Dumme Frage. Sorgt einfach dafur, dass die Aktienkurse steigen; was braucht man sonst schon grof5 zu wissen? Nun, fur Anfanger ware es vielleicht gut zu wissen, welche Mag nahmen des Managements den Aktienkurs tatsachlich beeinflussen und welche nicht. Denkt man an das Aufund Ab des Aktienmarktes, ware es au gerdem nicht schlecht zu wissen, welche Krafte uberhaupt den Aktienkurs beeinflussen. Auch ware es von Vorteil zu verstehen, weshalb so viele Schritte, die zur Erhehung von Aktienkursen unternommen werden, statt dessen deren Sinken bewirken und weshalb andere Handlungen, die Ak tienkurse erwartungsgemaB senken, sie stattdessen in die Hehe treiben. All diese Kleinigkeiten zu wissen, das ware wirklich wunder bar
Das Tornado-Phänomen : die Erfolgsstrategien des Silicon Valley und was Sie daraus lernen können by Geoffrey A Moore( Book )

6 editions published between 1996 and 2012 in German and held by 37 WorldCat member libraries worldwide

Das Nisehenmarketing, die eharakteristisehe Disziplin fur die Bowlingbahn, wird von High-Teeh-Firmen, die nur auf den Tornado fixiert sind, oft vallig miiSverstanden. Tatsaehlieh handelt es sieh dabei jedoeh urn eine hervor ragende Strategie zur Bewaltigung des Ubergangs yom Abgrund in den Tornado. 1. Nisehenmarkte erleiehtern die Entseheidung fur ein spezifisehes voll standiges Produkt zu einem Zeitpunkt, an dem ein junges Unternehmen und seine Partner es noeh nieht sehaffen, ein generell einsatzfahiges vollstandiges Produkt auf die Beine zu stellen. Auf diese Weise kann man sofort pragmatisehe Kunden fur sieh gewinnen, ohne eine weitere Entwieklungsrunde abzuwarten. 2. Nisehenmarkte sind von Natur aus gewinntraehtig, da die Preise naeh dem Wert des Produkts festgesetzt werden. Als Basis dafur dient der Preis des ineffizienten aktuellen Produkts, das dureh Ihre Lasung ersetzt werden soli. Daher kann ein junges Unternehmen sieh hier zum ersten Mal selbst finanzieren und damit aueh sclbst bestimmen, wann es In den Tornado-Markt einsteigt. 3. Nischenmarkte stellen Territorien mit treuen Kundengemeinden dar, die Sie erobern kannen. Diese Kunden unterstiitzen Ihre Systemarehi tcktur im Kampf urn die De-facto-Standards zu Beginn des Tornados. 4. Nisehenmarkte haben eine gewisse Hebelkraft, so daiS der Sieg in einem Segment weitere Siege in benaehbarten Segment en erleichtert. Wenn diese Kaskade ein gewisses Moment erreieht, kann sie letztendlieh sogar den Tornado auslosen
Escape velocity : free your company's future from the pull of the past by Geoffrey A Moore( )

8 editions published in 2011 in English and held by 34 WorldCat member libraries worldwide

From the world's leading high-tech strategist comes the definitive roadmap that helps companies large and small launch new businesses and new products in an ever more complex world
Sur la ligne de faille : les nouveaux business models et la création de valeur à l'ère d'Internet by Geoffrey A Moore( Book )

1 edition published in 2001 in French and held by 32 WorldCat member libraries worldwide

Dans l'oeil du cyclone by Geoffrey A Moore( Book )

3 editions published in 1997 in French and held by 27 WorldCat member libraries worldwide

Living on the fault line : managing for shareholder value in the age of the Internet by Geoffrey A Moore( Recording )

3 editions published in 2000 in English and held by 26 WorldCat member libraries worldwide

Moore delivers a set of navigational tools to help meet today's defining management challenge -- managing for shareholder value in the age of the Internet
Kua yue hong gou : xin xing gao ke ji gong si ru he biao shang gao su gong lu by Mo er( Book )

1 edition published in 2000 in Chinese and held by 26 WorldCat member libraries worldwide

Inside the tornado : strategies for developing, leveraging, and surviving hypergrowth markets by Geoffrey A Moore( )

5 editions published in 2006 in English and held by 25 WorldCat member libraries worldwide

"Billions of dollars in company revenue appear from nowhere. They're yours, and all you have to do is ship. Congratulations. You've managed to get your product across the chasm of market acceptance and into the tornado of market demand. It's all you can do to keep up with orders and keep track of all that money. Now, a word of warning" In his pioneering Crossing the Chasm, Geoffrey Moore introduced readers to a gap or chasm in the Technology Adoption Life Cycle that innovative products must cross to reach the lucrative mainstream market. Now, Moore shows how to capitalize on the profit-rich niches and hyper-growth mass markets beyond the chasm. Continuing to chart the impact of the Technology Adoption Life Cycle, he explores its effects not just on marketing but on overall business planning, especially strategic partnerships, competitive advantage, positioning, and organizational leadership. Using actual examples of cutting-edge firms, he applies the Life Cycle model to all aspects of managing a market-focused business strategy, including how to manage people effectively through each phase of the cycle. If you are marketing technology-based products or managing the people who do, then you will find yourself Inside the Tornado
Crossing the chasm : marketing and selling high-tech products to mainstream customers by Geoffrey A Moore( )

6 editions published between 2012 and 2014 in English and held by 23 WorldCat member libraries worldwide

Here is the bestselling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for brining cutting-edge products to progressively larger markets. This revised and updated edition provides new insights into the realities of high-tech marketing, with special emphasis on the Internet. It's essential reading for anyone with a stake in the world's most exciting marketplace
 
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The gorilla game : an investor's guide to picking winners in high technology
Covers
The gorilla game : an investor's guide to picking winners in high technologyInside the tornado : marketing strategies from Silicon Valley's cutting edgeLiving on the fault line : managing for shareholder value in the age of the internetDealing with Darwin : how great companies innovate at every phase of their evolutionEscape velocity : free your company's future from the pull of the pastInside the tornado : strategies for developing, leveraging, and surviving hypergrowth marketsInside the tornadoThe gorilla gameLiving on the fault line : managing for shareholder value in the age of the Internet
Alternative Names
Geoffrey Moore Amerikaans schrijver

Moore, Geoffrey 1946-

Moore , Geoffrey Alexander

Джеффри Мур

جيوفري مور

무어, 제프리 1946-

무어, 제프리 A. 1946-

ジェフリー・ムーア

ムーア, ジェフリー

ムーア, ジェフリー・A.

Languages
English (239)

German (10)

Chinese (10)

French (4)

Korean (4)

Spanish (2)

Japanese (1)

Polish (1)

Dutch (1)