WorldCat Identities

Moreno, Ángeles

Overview
Works: 59 works in 78 publications in 3 languages and 473 library holdings
Roles: Author, Editor, Actor, htt
Classifications: P90, 659.2
Publication Timeline
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Most widely held works by Ángeles Moreno
Communication excellence : how to develop, manage and lead exceptional communications by Ralph Tench( )

15 editions published in 2017 in English and German and held by 330 WorldCat member libraries worldwide

Exploring the implications of 10 years of data from more than 21,000 communication professionals across Europe, combined with case studies and interviews with senior communication directors from top European companies and organisations, this book provides an insight into how to build, develop and lead excellent communication. It presents a culmination of research and best practice models, covering strategic communication, the impact on reputation, crisis, mediatisation, organisational culture, new digital, social and mobile media as well as the development of professionalisation. Providing clear guidance on the difference between normal and excellent communications departments, the book shows readers how communication can effectively influence and support the organisation and positively fit within the business strategy of today's global and changing markets. The study behind this book, the European Communication Monitor, is known as the most comprehensive provider of reliable data in the communication field worldwide
Estudios de comunicacion y medios by Enric Saperas( )

2 editions published between 2011 and 2012 in Spanish and held by 47 WorldCat member libraries worldwide

Este libro es parte de la colección e-Libro en BiblioBoard
Balancing public relations with socioeconomic and political environments in transition : comparative, contextualized research in Colombia, Mexico, and Venezuela by Juan-Carlos Molleda( Book )

2 editions published in 2008 in English and held by 26 WorldCat member libraries worldwide

Una caja llena de magia by Ángeles Moreno( Book )

1 edition published in 2010 in Spanish and held by 3 WorldCat member libraries worldwide

En la actualidad ya nadie cuestiona la necesidad de la educación emocional durante la infancia y la importancia de aprender a expresar los propios sentimientos, pues constituyen la base principal para el desarrollo de la Inteligencia Emocional. Haciendo uso de la pedagogía de Freinet y el trabajo del texto libre, hemos recogido en este libro una serie de ilustraciones y palabras que salen de una caja mágica, para que haciendo uso de su fantasía, el niño se convierta en el creador de su propia historia, sea de forma oral o escrita. ¿Qué pretendemos con este libro? Algo muy sencillo: que el niño dé rienda suelta a su imaginación y creatividad mediante la interpretación de un dibujo fragmentado, a la vez que sea capaz de enriquecer su vocabulario haciendo uso no sólo de las palabras que salen de la caja, sino de las que pueden estar aún dentro en ella?
La autopublicidad en TVE (1988-2000) : un sistema de comunicación corporativa, comercial y política : aproximación económico-política y cultural by Ángeles Moreno( Book )

2 editions published in 2002 in Spanish and held by 2 WorldCat member libraries worldwide

How European PR practitioners handle digital and social media : research in brief( )

1 edition published in 2012 in English and held by 2 WorldCat member libraries worldwide

The European Communication Monitor (ECM) 2010 showed that digital communication and social media have grown in importance in the media mix of European organizations. Both new media types are positively correlated to the perceived impact of public relations (PR) in the organization. Specifically social networks and online videos are considered the most important social media tools. Also European practitioners expect that the content of communication will become more important as and when the use of social media further increases. The consequence that everyone within the organization is able to spread information is perceived as the most problematic aspect of social media. A potential problem is that only about one third of the Europeanorganizations have implemented social media policies with communication consultancies leading the way. Communication consultants consider social media significantly more important than practitioners working in organizations
Los páramos( Visual )

2 editions published in 2019 in Spanish and held by 2 WorldCat member libraries worldwide

Retrato de la comunidad rural gitana de La Puebla de Don Fadrique, en Granada. El eje es Aurora, una mujer que pasa sus días trabajando en el bosque e inmersa en sus tareas cotidianas. La aparición de una dimensión primitiva, la anunciación del oráculo, las luces de un bar musical, los animales muertos, un incendio y un nuevo guarda forestal, harán que Aurora despierte de su letargo invernal
La comunicación corporativa en tiempos de crisis por el conflicto armado en Colombia y sus retos hacia el postconflicto : estudio de caso de Interconexión Eléctrica S.A. -ISA- by Luisa Fernanda Uribe Palomares( Book )

2 editions published in 2015 in Spanish and held by 2 WorldCat member libraries worldwide

European communication monitor 2011 : empirical insights into strategic communication in Europe : results of an empirical survey in 43 countries( Book )

1 edition published in 2011 in English and held by 2 WorldCat member libraries worldwide

European communication monitor 2012 : challenges and competencies for strategic communication : results of an empirical survey in 42 countries( Book )

1 edition published in 2012 in English and held by 2 WorldCat member libraries worldwide

The power of leadership by Ángeles Moreno( )

1 edition published in 2010 in English and held by 2 WorldCat member libraries worldwide

Crisis? What crisis? : how European professionals handle crises and crisis communication( )

1 edition published in 2014 in English and held by 2 WorldCat member libraries worldwide

A broad study in 43 European countries shows that 70% of communication professionals encounter at least one crisis a year, mostly institutional, related to the performance of the organization or a crisis in management or leadership. Organizational response and image restoration approaches are mainly based on information, sympathy and defense strategies. Traditional media relations and personal communication are the most important instruments used in crisis communication, while social media is used less often. The variation of crisis types, responses and instruments across European regions and types of organization indicate that economic and cultural aspects play a role in defining a crisis and communicating about it
Public relations and the rise of hypermodern values : exploring the profession in Europe( )

1 edition published in 2018 in English and held by 2 WorldCat member libraries worldwide

This article raises the question of whether European public relations (PR) and communications professionals perceive a cultural transformation in the direction of hypermodernity, and if so, attempts to assess how this influences their organizations and their work. Questions were asked in the European Communication Monitor 2017, an annual survey among communications professionals, and 3387 respondents from 50 European countries filled in the questionnaire. The results indicate that European professionals recognize a cultural transformation in the direction of hyper consumption, hyper modernization and hyper narcissism that influences the communication between their organizations and their stakeholders. A cluster analysis shows that less than half of the respondents perceive a transformation of their organization in the direction of hypermodern characteristics and values. Organizations with post/hypermodern characteristics have superior communications departments compared to modern organizations. Post/hypermodern organizations and excellent communications departments also engage more often in societal debates than other types of organizations and departments
El patrocinio deportivo, un desarrollo del sponsorship desde la comunicación global by Ana María Marcos Gómez( )

1 edition published in 1998 in Spanish and held by 1 WorldCat member library worldwide

La comunicación de crisis : el caso práctico de Coca-Cola by Sergio Sanz Arguedas( )

1 edition published in 2000 in Spanish and held by 1 WorldCat member library worldwide

Latin American communication monitor, 2016-2017 : tendencias en comunicación estratégica ....( Book )

1 edition published in 2017 in Spanish and held by 1 WorldCat member library worldwide

 
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Audience Level
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  Kids General Special  
Audience level: 0.60 (from 0.47 for Estudios d ... to 0.99 for Los páram ...)

Communication excellence : how to develop, manage and lead exceptional communications
Covers
Alternative Names
Fernández, María Ángeles Moreno

Moreno-Fernández, Ángeles

Moreno Fernández, Ma. de los Ángeles

Moreno-Fernández, María Ángeles

Moreno Fernández, María de los Ángeles

Moreno, Ma. Ángeles

Moreno, Ma. Ángeles (María de los Ángeles Moreno Fernández)

Languages
English (25)

Spanish (13)

German (1)