Dijk, Marcha van
Overview
| Works: | 1 works in 5 publications in 1 language and 14 library holdings |
|---|---|
| Roles: | Author |
| Classifications: | HD9999.L852, 658.827 |
Publication Timeline
.
Most widely held works by
Marcha van Dijk
Luxury fashion management : brand and marketing management in the ever-changing luxury fashion industry by
Marcha/van Dijk(
Book
)
5 editions published in 2009 in English and held by 14 WorldCat member libraries worldwide
Luxury fashion is facing a threat from the mass market. This book examines these changes and looks at the implications for the branding and marketing strategies of luxury fashion brands
5 editions published in 2009 in English and held by 14 WorldCat member libraries worldwide
Luxury fashion is facing a threat from the mass market. This book examines these changes and looks at the implications for the branding and marketing strategies of luxury fashion brands
Audience Level
| 0 |
 |
1 | ||
| General | Special | |||
Languages