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101 design methods : a structured approach for driving innovation in your organization

Author: Vijay Kumar
Publisher: Hoboken, New Jersey : John Wiley & Sons Inc., ©2013.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
The first step-by-step guidebook for successful innovation planning Unlike other books on the subject, 101 Design Methods approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings. Strategists, managers, designers, and researchers who undertake  Read more...
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Genre/Form: Electronic books
Additional Physical Format: Print version:
Kumar, Vijay.
101 design methods.
Hoboken, N.J. : Wiley, ©2013
(DLC) 2012009778
(OCoLC)779878206
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Vijay Kumar
ISBN: 9781118330241 1118330242 9781118333068 1118333063 9781118330883 1118330889 1118083466 9781118083468 9781283598859 128359885X
OCLC Number: 936409890
Notes: Includes index.
Description: 1 online resource (x, 326 pages) : illustrations
Contents: Sense intent --
Know context --
Know people --
Frame insights --
Explore concepts --
Frame solutions --
Realize offerings.
Other Titles: One hundred one design methods
One hundred and one design methods
Responsibility: Vijay Kumar.

Abstract:

The first step-by-step guidebook for successful innovation planning Unlike other books on the subject, 101 Design Methods approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings. Strategists, managers, designers, and researchers who undertake the challenge of innovation, despite a lack of established procedures and a high risk of failure, will find this an invaluable resource. Novices can learn from it; managers can plan with it; and practitioners of innovation can improve the quality of their work by referring to it.

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