Unconventional, partisan, and polarizing rhetoric : how the 2016 election shaped the way candidates strategize, engage, and communicate
Jeanine E. Kraybill (Editor)
"This work examines how political rhetoric and communication shaped the contours, characteristics, and outcomes of the 2016 presidential election. The contributors demonstrate that voters were primed for an outsider candidate and how various rhetorical and communication strategies ultimately influenced the outcome of the election."--Provided by publisher
History
xi, 226 pages ; 24 cm.
9781498554138, 149855413X
1019844488
Online version:
Chapter 1: Considering the Rhetoric and Political Communication of the 2016 ElectionJeanine E. KraybillChapter 2: Iowa 2016: The Start of an Unusual Nomination ContestDonna R. Hoffman, Christopher W. Larimer, and Alison D. HowardChapter 3: The Tone of Debates: The Difference between Democrats and Republicans during the PrimariesRaul Madrid Jr.Chapter 4: Sending a Message to Who? Emails as Campaign Communication from Presidential CandidatesMirya Holman and Abby PerkinsChapter 5: “You Should Smile More!” Gender and Press Coverage of Candidates During the 2016 Presidential PrimaryCarrie SkulleyChapter 6: Latina Sophistication: Policy Issues and Candidate Choice in the 2016 Presidential ElectionIvy A.M. CargileChapter 7: Chinese Hoax vs. Climate Hope: An Analysis of Partisan Environmental Rhetoric in the 2016 Presidential RaceStuart WoodChapter 8: Tweeting Religion: The New God Strategy of the 2016 Presidential ElectionJeanine E. Kraybill, Nicole Mirkazemi, and Randy VillegasChapter 9: The Twitter Effect: How Trump Used Social Media to Stamp His Brand and Shape the Media Narrative on ImmigrationChris Haynes and Jessica SattlerChapter 10: Learning from the Rhetoric and Political Communication of the 2016 Election, a Reflective EssayJeanine E. Kraybill