Front cover image for The designing for growth field book : a step-by-step project guide

The designing for growth field book : a step-by-step project guide

Jeanne Liedtka (Author), Tim Ogilvie (Author), Rachel Brozenske (Author)
Shows how organizations can use design thinking to boost innovation and drive growth. This updated companion guide is a stand-alone project workbook that provides a step-by-step framework for applying the D4G tool kit and process to a particular project systematically explaining how to address the four key questions of the design thinking approach
Print Book, English, 2019
Second edition View all formats and editions
Columbia University Press, New York, 2019