Front cover image for Creativity in business

Creativity in business

Based on the Standford University course that has revolutionized the art of success
Print Book, English, 1986
Doubleday, Garden City, N.Y., 1986
xviii, 222 pages : illustrations ; 25 cm
9780385233767, 0385233760
13395237
Laughter, tears, and applause
Essence
1: Business as art : get to know your inner resource
Preparation
2: If at first you don't succeed, surrender : learn to have faith in your own creativity
3. Destroy judgment, create curiosity : make an all-out attack on the barriers to your creativity
4: Pay attention : sense, look, and listen in business
5. Ask dumb questions : find you own wisdom
Inspiration and implementation
6: Do only what is easy, effortless, and enjoyable : discover your life's purpose
7: Don't think about it : destroy the problem of time and stress
8: Ask yourself if it's a yes or a no : experiencing balance in your life
9: Be ordinary : be your creative self all the time
10: Be in the world but not of it : bring your creativity to bear within your organization
Includes index