Responsibility in mass communication
William L. Rivers, Wilbur Schramm (Author)
First ed. by Wilbur Schramm. Includes bibliographical references
vi, 314 pages 22 cm
9780060358518, 0060358513
1801
The impact of mass communication
Four concepts of mass communication
Freedom and government
Freedom and society
Truth and faireness
The Negro and the news: a case study
Popular art
Responsibilities : the government, the media, the public
Appendix A. The canons of journalism
Appendix B. The television code
Appendix C. The radio code
Appendix D. Code of self-regulation
Motion Picture Association of America
Appendix E. Public relations code
First ed. by Wilbur Schramm