Front cover image for News that matters : television and American opinion

News that matters : television and American opinion

Backed by careful analysis of public opinion surveys, the authors show how, despite changing American politics, those issues that receive extended coverage in the national news become more important to viewers, while those that are ignored lose credibility.
Print Book, English, 2010
University of Chicago Press, Chicago, 2010
x, 202 pages : illustrations ; 23 cm.
9780226388588, 0226388581
A primordial power?
Pathways to knowledge: experimentation and the analysis of television's power
The agenda-setting effect
Vivid cases and lead stories
Personal predicaments and national problems
Victims of agenda-setting
The priming effect
Priming and presidential character
Priming and presidential responsibility
Victims of priming
Electoral consequences of priming
News that matters