The Handbook of European Intellectual Property Management
Maximise the value of your brands and innovations by managing them as real business assets with this definitive guide to handling intellectual property.
Print Book, English, 2015
Kogan Page, [Erscheinungsort nicht ermittelbar], 2015
Section - ONE: IP potential;Chapter - 1.1: Europe's capacity for innovation;Chapter - 1.2: Technology disruption;Section - TWO: Europe's IP framework;Chapter - 2.1: Towards a unitary European IP architecture;Chapter - 2.2: The EU's unitary patent;Chapter - 2.3: Creative industries;Chapter - 2.4: IP for Europe's next brands;Chapter - 2.5: Digital ventures;Section - THREE: IP capture;Chapter - 3.1: IP portfolio design for emerging technologies;Chapter - 3.2: Strategic variations;Chapter - 3.3: Competitive intelligence;Chapter - 3.4: Pre-contract IP;Chapter - 3.5: Low-cost IP;Section - FOUR: IP transfers;Chapter - 4.1: Science-industry linkages, technology transfer and new metrics;Chapter - 4.2: Turning technology into business;Chapter - 4.3: The evolution of knowledge exchange;Chapter - 4.4: The state of the university-industry relationship;Chapter - 4.5: Are universities attractive partners for R&D cooperation?;Section - FIVE: IP partnerships;Chapter - 5.1: Industrial innovation in transition;Chapter - 5.2: The evolving role of universities as hubs for innovation;Chapter - 5.3: Collaborative partnerships;Section - SIX: IP as an asset;Chapter - 6.1: IP and raising capital;Chapter - 6.2: How to value patents;Chapter - 6.3: IP boxes and their future;Chapter - 6.4: Patent asset management;Section - SEVEN: Secure IP;Chapter - 7.1: IP actions;Chapter - 7.2: Actions through the UPC and oppositions;Chapter - 7.3: Putting out a patent fire;Chapter - 7.4: Vigiliance against copying