40+ new revenue sources for libraries and nonprofits
Edmund A. Rossman (Author)
When looking for new revenue sources, it is important to keep your eyes open for opportunities, and expertise for turning ideas into products or services. Using public broadcasting as a template, Rossman provides suggestions for achieving your revenue goals and discovering new sources of funding
Print Book, English, 2016
ALA Editions, an imprint of the American Library Association, Chicago, 2016
xv, 231 pages ; 29 cm
9780838914380, 0838914381
945582438
Current context of library funding issues and problems
Non-profit lessons from public broadcasting
Borrowing from broadcasting : definitions and concepts for generating revenue
Establishing value, statistical reports, targeting prospects
Legal/board policy considerations
Contracts and procedures
Promotions : getting the word out
Revenue generating methods
Impact of technology : Internet/social media
Grants and community partnerships