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Achieving excellence in fundraising

Author: Eugene R Tempel; Timothy L Seiler; Eva E Aldrich; Henry A Rosso
Publisher: San Francisco : Jossey-Bass, ©2011.
Series: Essential texts for nonprofit and public leadership and management.
Edition/Format:   eBook : Document : English : 3rd edView all editions and formats
Summary:
"Hank Rosso's Achieving Excellence in Fund Raising, 3rd Edition, explains the fund raising profession's major principles, concepts and techniques. A host of respected authors demonstrate why fund raising is a strategic management discipline, and elucidate each step in the fund raising cycle: assessing human and societal needs, setting goals, selecting gift markets and fund raising techniques, soliciting new gifts,  Read more...
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Genre/Form: Electronic book
Electronic books
Additional Physical Format: Print version:
Achieving excellence in fundraising.
San Francisco : Jossey-Bass, ©2011
(DLC) 2010037986
(OCoLC)659233593
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Eugene R Tempel; Timothy L Seiler; Eva E Aldrich; Henry A Rosso
ISBN: 9780470902318 0470902310 9780470902349 0470902345
OCLC Number: 694575730
Description: 1 online resource (xxxvii, 506 pages) : illustrations.
Contents: Fundraising : the art of relationship building --
Structuring your fundraising --
Discovering what donors value --
The art of solicitation and stewardship --
Involving volunteers in fundraising --
Managing the fundraising process --
Ethics and accountability --
Your career in fundraising.
Series Title: Essential texts for nonprofit and public leadership and management.
Responsibility: Eugene R. Tempel, Timothy L. Seiler, and Eva E. Aldrich, editors ; foreword by Paulette Maehara.

Abstract:

Explains the fundraising profession's major principles, concepts, and techniques. This book demonstrates why fundraising is a strategic management discipline and defines the steps in the fundraising  Read more...

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