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Alison Gerlach States Two Truths In Business Are Cash Is King And Customers Are Vain

Author: Infobase,; Prendismo, LLC (Firm)
Publisher: [Place of publication not identified] : Prendismo, LLC, New York, N.Y. : Distributed by Infobase, [2012] 2018. ©2012
Series: Alison Gerlach: A Case Study on Starting Up.
Edition/Format:   eVideo : Clipart/images/graphics : English
Summary:
After doing extensive research into optimizing the business start up process, Alison Gerlach is a successful entrepreneur and business executive, who has launched businesses across several industries. In this clip, she shares two truths about business: cash is king, and customers are vain.
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Genre/Form: Internet videos
Material Type: Clipart/images/graphics, Internet resource, Videorecording
Document Type: Internet Resource, Computer File, Visual material
All Authors / Contributors: Infobase,; Prendismo, LLC (Firm)
OCLC Number: 1107810777
Language Note: Closed-captioned.
Notes: Originally released by Prendismo, LLC, 2012.
Streaming video file encoded with permission for digital streaming by Infobase on October 01, 2018.
Description: 1 online resource (1 video file (2 min., 53 sec)) : sound, color.
Contents: Alison Gerlach States Two Truths In Business Are Cash Is King And Customers Are Vain (2:53);
Series Title: Alison Gerlach: A Case Study on Starting Up.
Responsibility: Prendismo, LLC.

Abstract:

After doing extensive research into optimizing the business start up process, Alison Gerlach is a successful entrepreneur and business executive, who has launched businesses across several industries. In this clip, she shares two truths about business: cash is king, and customers are vain.

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