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The attention merchants : from the daily newspaper to social media, how our time and attention is harvested and sold

Author: Tim Wu
Publisher: London : Atlantic Books, 2017. ©2016
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
AAttention merchant In nearly every moment of our waking lives, we face a barrage of advertising enticements, branding efforts, sponsored social media, commercials and other efforts to harvest our attention. Over the last century, few times or spaces have remained uncultivated by the 'attention merchants', contributing to the distracted, unfocused tenor of our times. Tim Wu argues that this is not simply the  Read more...
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Genre/Form: History
Document Type: Book
All Authors / Contributors: Tim Wu
ISBN: 9781782394822 1782394826 9781782394839 1782394834
OCLC Number: 967756646
Notes: Originally published: United States of America, Alfred A. Knopf, 2016.
Description: 1 volume ; 24 cm
Responsibility: Tim Wu.

Abstract:

A revelatory look at the rise of the 'attention merchants', the advertising marketeers who influence and control our consumption in ways previously unimagined  Read more...

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'Wu writes about the uglier consequences of our great migration to the web with the bruised zeal of an ex-millenarian.' * The Times * 'Wu is much better than most, partly because he is a sceptic, but Read more...

 
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