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Becoming a fundraiser : the principles and practice of library development

Author: Victoria Steele; Stephen D Elder
Publisher: Chicago : American Library Association, 1992.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
This award-winning, time-proven reference is designed to help you to keep pace in a rapidly changing environment. You'll learn how to bring your development and fundraising skills up to speed in a relatively quick and painless way and how to channel the passion of your work into a powerful voice of advocacy so that your institution can benefit.
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Additional Physical Format: Online version:
Steele, Victoria.
Becoming a fundraiser.
Chicago : American Library Association, 1992
(OCoLC)645814652
Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Victoria Steele; Stephen D Elder
ISBN: 0838905897 9780838905890
OCLC Number: 25630857
Description: xv, 139 pages : illustrations ; 23 cm
Contents: 1. Fundraising and You --
Personal Feasibility Study --
2. Basic Concepts --
Art and Science of Fundraising --
3. Building a Team --
Development Staffing for Libraries --
4. Planning to Raise Funds --
Understanding, Initiating, and Evaluating Your Development Program --
5. Getting to Yes --
Major-Gifts Process --
6. Fundraising With Friends Groups --
Role of Friends in Development --
7. Black Holes Or Black Ties? --
How to Make Your Events Worth the Trouble --
8. Making It Personal --
Demystifying Fundraising from Foundations, Corporations, and Planned-Giving Prospects --
9. Enhancing Your Image --
Communicating Strategically about Your Library --
10. Thoughts on the Future of Library Development.
Other Titles: Becoming a fund raiser.
Responsibility: by Victoria Steele, Stephen D. Elder.

Abstract:

Written by a librarian who has also been a professional fundraiser and by a library fundraiser who is also a public relations professional, this book offers an original perspective on the neglected  Read more...

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