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Better Business Bureau starting an eBay business : insider's guide to success

Author: Alice LaPlante; Better Business Bureau, Inc.
Publisher: Palo Alto, Calif. : PlanningShop, ©2007.
Series: Better Business Bureau insider's guide to success.
Edition/Format:   Print book : English
Summary:
Describes how to create and manage an online business on eBay, providing tips and advice on topics such as getting started, creating listings, setting prices, receiving payments, and packing and shipping.
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Details

Document Type: Book
All Authors / Contributors: Alice LaPlante; Better Business Bureau, Inc.
ISBN: 9781933895024 1933895020
OCLC Number: 150378546
Notes: Includes index.
Description: xv, 214 pages : illustrations ; 23 cm.
Contents: Message from BBB President Steven Cole --
What is the Better Business Bureau? --
How to check on a company --
How to file a complaint --
About the planning shop --
Section 1: Plan Your eBay Business --
1: Internet-based auctions --
2: Your business and financial goals --
3: Home-based eBay business --
4: Bricks and clicks: expanding a business on eBay --
5: Business basics --
Section 2: Getting Started --
6: eBay basics --
7: Take a tour of eBay --
8: Registration --
9: Getting involved --
Section 3: Create Compelling Listings --
10: Nine steps to auction --
11: Keys to compelling listings --
12: Compelling titles --
13: Compelling descriptions --
14: Compelling photos --
15: Compelling graphics --
16: Listing updates --
Section 4: Pricing And Profits --
17: Cost of goods sold --
18: Operational costs --
19: eBay fees --
20: How much to charge --
21: Pricing strategies --
Section 5: Making The Sale --
22: Types of auctions --
23: Fixed price sales --
24: Auction timing --
25: Communicate, communicate, communicate --
Section 6: After The Auction --
26: Payment --
27: Packing and shipping --
28: Resolving problems --
29: eBay feedback system --
Section 7: Beyond Auctions --
30: eBay stores --
31: Store options and features --
32: Promoting your store --
Index --
Acknowledgments.
Series Title: Better Business Bureau insider's guide to success.
Other Titles: Starting an eBay business
Responsibility: the Better Business Bureau with Alice LaPlante.
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Abstract:

Describes how to create and manage an online business on eBay, providing tips and advice on topics such as getting started, creating listings, setting prices, receiving payments, and packing and shipping.

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