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A Brief history of Swatch : Swiss

Author: Jeffrey FerryNicolas HayekBritish Broadcasting Corporation.BBC Education & Training.BBC Worldwide Americas, Inc.All authors
Publisher: London : BBC Videos for Education and Training ; Princeton, NJ : Films for the Humanities & Sciences [distributor], 1998.
Series: The business
Edition/Format:   VHS video : VHS tape   Visual material : EnglishView all editions and formats
Summary:
Nicolas Hayek, chairman of SMH, tells the story of the success of the Swiss watch industry as it faced the competition of digital technology and the mass production of cheap watches.
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Material Type: Videorecording
Document Type: Visual material
All Authors / Contributors: Jeffrey Ferry; Nicolas Hayek; British Broadcasting Corporation.; BBC Education & Training.; BBC Worldwide Americas, Inc.; Société suisse de microélectronique et d'horlogerie.
OCLC Number: 39255281
Notes: A videocassette release of a 1994 episode of the British television series, The business.
Distributed under license from BBC Worldwide America.
Credits: Producer, Jeff Ferry ; director, Rik Lander ; camera, Terry Flaxton ; series editor, Brian Davies.
Performer(s): Narrator, Jeff Ferry.
Description: 1 videocassette (30 min.) : sound, color ; 1/2 in.
Details: VHS format.
Series Title: The business
Other Titles: Swatch
Responsibility: a Tribeca production for BBC Television.

Abstract:

Nicolas Hayek, chairman of SMH, tells the story of the success of the Swiss watch industry as it faced the competition of digital technology and the mass production of cheap watches.

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